The Art of Home Staging
Not sure how to turn this passion into a six figure career?
Want a career that gives you flexibility with your time?
You’ve come to the right place to take the next step on your journey!
Join over 512 students who began their career transformation with Naomi Findlay and The International Institute of Home Staging’s™ flagship course The Art of Home Staging
The Art of Home Staging transforms you
into a Highly Qualified and Confident Home Stager and Property Stylist
giving you more choices in life and greater growth in your business
Here’s What You’ll Receive:
- 21 Powerful Modules of Step by Step Training
- Exclusive Student Bonuses!
- BONUS Monthly Live Training With Naomi
- 12 Months FREE Professional Membership PLUS
- 25% Ongoing Discount on the Regular Professional Membership Subscription
21 Information Packed Modules
- How to Sell Property for More Money
- Key Home Staging Mechanisms
- Design Skills Part 1
- Design Skills Part 2
- Home Staging Skills Part 1
- Home Staging Skills Part 2
- Magic of Mindset
- Starting a Small Business
- Building a Team
- Colour & Light
- Client Communications
- Placement is Everything
- Styling the Entryway
- Styling the Dining Space
- Styling Bedrooms
- Styling Bathrooms
- Styling Kitchen Spaces
- Styling Living Rooms
- Styling Bedrooms
- Furniture Installations
- Client Consultations
“Just finished Module 1 and I'm already getting excited about Module 2. Course content is easy to follow and gives a great framework and exercises to apply what you're learning with real life situations. Great fun! Can't wait to get out into the world of home staging! Wish I had started the course earlier!”
Chloe
AOHS Student
“Just wanted to say how much we are enjoying reading through all of our Modules. We are learning so much and find the course content well structured. I think the assessments are really helping us grasp what is being taught. Just wanted to give a shout out to Naomi for always being available to answer our many questions and we really appreciate how accommodating she is. Bring on the next Module!
If you need a career change and are passionate about styling/ design I would recommend the IIHS course.”
Alisa and Lysandra
(The Block Twins)
“Just finished Module 2 and getting excited about Module 3. Course content is well structured and gives a practical framework and exercises to apply what you're learning. Great fun! Should have taken it up earlier!”
Brandie
AOHS Student
Having a passion and ability to style your own property is great, but without knowledge and theory of how home staging and styling works, taking the next step of a career change might always be too hard.
The most successful home stagers and stylists make ongoing training and development a key priority throughout their career.
Is this you?
You have a passion for property styling and real estate but you’re not sure how you are going to make a career out of it
You love styling your own property and your friends are always getting you to help style there places too
You are looking for a new career that fulfils your creative desires and allows you to leave behind the mundane work you do now
You want to follow a career path that gives you flexible work hours and can earn you a 6 figure income
You know you have a special talent to bring a property to life but don’t have the knowledge, training and confidence to take the big leap and start a new career
What you will learn in The Art of Home Staging
- A tried and proven formula that shows you exactly what you need to do to successfully stage homes for sale, rent or valuation.
- Included in the course are units on how to sell or value a property for more; the key mechanisms of home staging; interior design skills; and home staging skills.
- The easy way to identify and stage the showcase areas of your staged homes that practically guarantee your work is a hit with real estate agents, buyers, renters and valuers.
- How to identify if and where you need to spend money on showcasing and maintenance.
- How to price your services.
- Where and what stock to invest in.
- Where to source your stock from.
- How to de-clutter your client’s home to increase the value.
- How to de-personalise your client’s home so that buyers and valuers don’t get distracted from what they are there to do.
- The proven way to use colours and light to maximise their effect in your client’s home.
- How to create the wow factor as soon as someone pulls up at your client’s home and gets out of their car.
- What are the “wow” pieces you can add to the staging even on a shoe-string budget.
- How to showcase the highlights and minimise the lowlights in a property.
- How to build your inventory.
- and SO. MUCH. MORE!
Live Monthly Training Calendar
February 2023
How to book clients easily with clear service offers
Join Naomi for a walkthrough of all the services you can offer as a home staging professional, including how to:
- Get clarity on the types of services you offer
- Know which service to pitch to each potential client
- Package your services strategically for optimised sales
- Offer your service in a way that gets an easy “Yes”
PLUS Naomi will be talking about what’s hot right now in service offerings for home stagers around the country and how you can apply it to your home staging business!
March 2023
Pricing strategies to optimise your bookings
Discover how to package, price, and present your services for effortless bookings and regular cash flow.
- Tier your pricing to suit a range of client needs from budget to premium
- Bundle your services for easy upsells that make your customer feel taken care of
- Create a service & pricing guide gets your clients to yes in minutes
PLUS Naomi will walk you through how to talk about your pricing confidently and successfully book clients without being pushy - even if you’re nervous!
April 2023
Building and managing your inventory with ease
Learn how to manage your inventory without breaking your budget or running out of stock in busy times.
- The foundational pieces you need when you first start your business
- Adding to your inventory as your business grows
- Managing your stock when you have multiple bookings
- Seasonal touches that help you stand out from the crowd
PLUS Naomi will share her favourite stockists and suppliers with you!
May 2023
Creating a portfolio that sells your services for you
Your portfolio is your ultimate expert positioning tool, taking the stress and effort out of booking home staging jobs.
- How to create a portfolio before you book your first job
- Must have photos to include to impress your potential clients
- Placement, lighting and framing tips for beautiful photos
PLUS Naomi will share her favourite tools and resources for putting your portfolio together!
June 2023
How to find clients and keep your staging calendar full
Naomi shares her secrets for finding client leads and filling your booking calendar, including:
- Positioning yourself as the go to home stager in your area
- Pitching your staging services and closing without the hard sell
- How to get multiple and repeat bookings
PLUS Naomi will share her simple script for introducing yourself to potential clients!
September 2023
Furniture placement for simple, stylish staging
Practical tips on what to put where for beautiful presentations, every time:
- Planning your placement for optimum results
- Working with space and lighting restrictions
- Using textures and layers to bring warmth to the room
- Bringing current design and style trends into your staging
PLUS Naomi share what she keeps in her home staging toolkit!
August 2023
Insider secrets on running a successful home staging business
Peek behind the curtain and learn from Naomi’s personal experience:
- What to focus on for business stability and growth
- Cash flow tips to keep your business running smoothly
- Building solid relationships with your clients, connections and team
PLUS Ask Naomi anything about handling the ups and downs of running a home staging business!
November 2023
Building a team you love to work with (and letting them grow your business for you)
If you’re clever with your hiring and management, you team can really boost your business actions and results:
- How to build a team you love to work with
- What to delegate and when
- Typical costings when building your team
PLUS Naomi will share how she handles staff changes smoothly!
Why do most people FAIL when Staging Properties even though they are committed to the work and get positive feedback for they have done??
- They don’t have a tried and tested execution plan.
- They lack the knowledge of what staging a property really mean.
- They spend time and money on areas of the house that have little to no impact on the final result.
- The first impression people have of the property is underwhelming.
- Visitors to the property spend more time looking at what is hung on the walls rather than thinking about the features.
- They rely on tradesman’s and other people’s advice on what to do with presentation and design rather than being the expert and telling them what they need.
So how do you get around these problems so that all of your time, effort and money gives you the best chance of the best financial return?
Is there a system or “hack” that will give your efforts the return you deserve?
There is, and that’s exactly what The Art Of Home Staging course is all about!
This course will break down everything you need to do to stage properties for sale, rent or valuation.
Each module has a workbook with a breakdown of actions to take. Everything is downloadable and can be saved and used for as long as you like.
PLUS YOU GET ACCESS TO THESE EPIC BONUSES
MONTHLY LIVE ONLINE TRAINING
Last Tuesday of the Month - 6.30pm NSW time
Join Naomi for regular monthly live training. Don't worry, if you're unable to join us live, the training will be recorded.
12 MONTHS FREE
PROFESSIONAL MEMBERSHIP
Ongoing discount of 25% off the regular subscription price for Professional Membership.
Coming up in the Art Of Home Staging Live Training Sessions, I'll show you...
- How to price your services
- Where and what stock to invest in
- How to build your inventory
- Where to source your stock from
- How to price for the DIY
- How to get started in Staging
- How to expand your services to keep your clients
- Discuss your business model options
- How to approach agents
And so much more!
This training will break down everything you need to do to stage properties for sale, rent or valuation and get great results!
The Art of Home Staging transforms you
into a Highly Qualified and Confident Home Stager and Stylist
giving you more choices in life and greater growth in your business
Here’s What You’ll Receive:
- 21 Powerful Modules of Step by Step Training
- Student Mastermind Group to boost your biz
- Exclusive Student Bonuses!!
- Live Training Event with Naomi
- 12 months FREE Professional Membership
- 25% Discount for ongoing Membership
I’ve already done all the hard work, made all the mistakes and figured out what works (and what doesn’t).
And believe me, I made some mistakes and “got scalped” a few times along the way…
That’s why I’ve been so careful to document WHAT WORKS into simple, easy-to-follow learning modules so everyone can get results across all types of homes and personal situations
Before The Art of Home Staging was created, the knowledge inside of it was mine alone to use with my private clients and help them make a stack of money, but now I’ve made my system available to the public.
So you don’t have to go it alone, we are here to share all out wins and learns with you from being in the industry for over a decade.
And then you can...
- Start building your new career as an educated and confident home stager and stylist.
- Transform your life by following your passion.
- Transform your clients lives by helping them in one of the most stressful times of their lives.
- Make money for yourself and your clients by staging properties for sale, rent or valuation using my experience and guidance to make sure its done the right way.
- Save time (and money) by executing on a proven formula that works
- Avoid potentially-embarrassing and costly “rookie” mistakes.
- Have a formula that will work for you the every time you stage a property for sale, rent or valuation.
The choice is yours.
“I too was looking for a career change and decided on the IIHS course. Naomi is very approachable ,is readily available and has helped me with any problems that I experience (mainly tech problems with email). Assignment times are very flexible and although they are not too involved at this stage I'm expecting to start learning more about the business side soon.
If you need a career change and are passionate about styling/ design I would recommend the IIHS course.”
Michelle
AOHS Student
“Absolutely loved attending the recent IIHS training workshop and meeting wonderful Naomi and the team. Naomi graciously and attentively shared her knowledge, experience, warmth, sense of humour, insights and wisdom! As a new student to the world of home staging, I left with heightened enthusiasm and a whirlwhind of information, knowledge and ideas - in a very positive way! I'm so happy I took the punt on this course. I feel very supported by Naomi and her team and am looking forward to this journey and where it takes me!”
Gina Katakis
AOHS Student
“From the outset, you are made to feel like you are part of a team - I am starting this journey in my very late 50s and I am still unsure of my capabilities. However, from the get-go, I have received so much encouragement and support and I know that I am not alone on this journey (wherever it ends up taking me). Meeting Naomi at the training day in such a relaxed welcoming environment and going through the program, has just reconfirmed this support and has given me added confidence to follow this dream. Thanks "team IIHS".”
Louise Cameron
AOHS Student
ARE YOU READY TO JOIN OVER 500 CURRENT AND PAST STUDENTS
WHO HAVE DISCOVERED THE REAL & INCREDIBLE RESULTS THEY CAN ACHIEVE WITH THE ART OF HOME STAGING?
INSTANT ACCESS
Art of Home Staging
$1087
Immediate access to the complete course
BONUS Live Training Event with Naomi Findlay
BONUS 12 MONTHS FREE Professional Membership
PAYMENT PLAN
Art of Home Staging
$117
Access to TWO course modules every month
BONUS Live Training Event with Naomi Findlay
BONUS 12 MONTHS FREE Professional Membership
Frequently Asked Questions
These are some of the questions people most frequently ask us:
Is the course 100% online?
The course content is delivered through a dedicated online training portal.
To make sure that you have everything you need, you have the option to attend a full day live training workshop with Naomi Findlay as part of the course!
This live training will be held on the 19th March. The entire day will be live streamed so that you can interact and ask questions in real time. We also record this training so you don't miss out if you can't join us on the day!
This live training event is a bonus to the Art of Home Staging course and is not transferrable.
Do I get a certificate upon completion?
A course certificate is issued and emailed at the completion of each course.
Can I do the course in my own time? How long will it take?
Each course and each unit are self-paced. This means that the hours it takes to complete each course and module is unique to each student and their situation.
For instance, some students spend 10 hours a week and finish the course in six weeks. Other students may take a month to complete a module, and that is completely fine.
Are there any course assessments?
Exercises are scattered throughout the course, which are in a downloadable PDF Workbook along with each Module Resource. Each Module Resource and Workbook will be delivered through a dedicated training portal.
For students who make a complete payment, the complete course will be made available to them. For students who choose installments, the course will be made available to them with two Modules per month for the length of their installment period.
The format of the exercises is up to each student. The International Institute of Home Staging™ recommends a medium that allows students to present their work to a high standard. Every exercise in the Art of Home Staging is a portfolio building resource. Exercises are not required to be submitted to the International Institute of Home Staging™.
On successful completion of all course modules, you will receive a certificate acknowledging the completion of this home staging and styling course.
What support do I get?
You are able to access student support, mentors and experts to help you move through the content via email.
When do I get access to the training material?
Your first module will be sent to the email address you provide as soon as possible after enrolling in the course.
Who is Naomi Findlay
Dr Naomi Findlay PhD is an internationally renowned expert on making money from property. Whether you are selling, renting or holding property Naomi can help. Naomi is also an internationally renowned speaker and thought leader on reflective thinking and learning, turning everyday experiences into game changing learning opportunities.
Naomi is the Founder of Silk Home Staging and Styling™ and the Principal and Founder of the International Institute of Home Staging™, author of the best-selling books Sell Your Property For More Money, The Start Up Guide To Renovating For Wealth and Ignite Your Property Mojo, the founder of naomifindlay.com and her research has produced an impressive list of publications. Naomi produces and speaks at the Australian National Home Staging Symposium, and has also presented at the American National Home Staging Summit. Naomi has a long list of national and international speaking engagements she has presented at.
Naomi Findlay was an expert Designer on the Channel 10 2019 Changing Rooms series. She is a contributor to realestate.com.au, and is also a featured industry expert on in InteriorAddict.com's dedicated renovation section, along with Baz Dubois from the Living Room TV series and Jo Snell from the House Rules series. Naomi has been featured as a contributing author or a guest expert in various media, including Home Beautiful, Smart Property Investment, Australian Property Investor Magazine, News.com, The Daily Telegraph, Newcastle Morning Herald Newspaper, Interiors Addict, She Knows, Women’s Agenda, Dear September, and Sold Digital Blogs.
Naomi has received teaching excellence awards from the University of Newcastle and the Australian College of Education, and been nominated for a national award with the Australian Teaching and Learning Council.
An authority among industry leaders, Naomi has mentored other experts in the field, including design business owners Alisa and Lysandra Fraser after their first appearance on “The Block” on the Nine Network, as well as other noteworthy personalities in the field of home staging and real estate.
ARE YOU READY TO JOIN OVER 600 CURRENT AND PAST STUDENTS
WHO HAVE DISCOVERED THE REAL & INCREDIBLE RESULTS THEY CAN ACHIEVE WITH THE ART OF HOME STAGING?
INSTANT ACCESS
Art of Home Staging
$1087
Immediate access to the complete course
BONUS Monthly Live Training with Naomi Findlay
BONUS 12 MONTHS FREE Professional Membership
PAYMENT PLAN
Art of Home Staging
$117
Access to TWO course modules every month
BONUS Monthly Live Training with Naomi Findlay
BONUS 12 MONTHS FREE Professional Membership